Giving Nonprofits Their Voice

BROOKLYN ORG

Organizational Rebranding

To usher Brooklyn Community Foundation into its new identity as Brooklyn Org, I was tasked with creating the organization’s 2023 impact report, where BKO’s new mission and strategic plan was unveiled. In the pages below, you’ll see how I curated Brooklyn Org’s voice, channeling the borough’s vibrancy and energy to communicate BKO’s bold ideas for Brooklyn’s future. Balancing well-researched fact with artistic flair, I was able to illustrate Brooklyn Org’s commitment to its community while capturing audiences with declarative confidence.

Storytelling: Illustrating Your Impact

Part of building Brooklyn Org’s new brand was creating a robust library of grantee impact stories that demonstrate the breadth and depth of the foundation’s impact on Brooklyn’s many neighborhoods across a multitude of issue areas. Meant to inspire donor support, these profiles reveal the heart and inspiration behind each nonprofit and Brooklyn Org’s contributions to their crucial work.

• Alex House Project
• Street Vendor Project
• Muslim Community Network
• Surveillance Oversight Technology Project